Portrait of Jelmer Jonkman
📍 Netherlands ✉️ work@jelm.nl 🔗 LinkedIn

Professional Summary

Product leader with 10+ years of experience driving smart home, IoT, and consumer electronics solutions from concept to market. Proven track record of scaling global product lines, leading distributed teams across US, EU, and APAC, and delivering measurable business impact. Skilled in turning complex technology into simple, user-focused solutions. Passionate about product quality, data-driven decision-making, and building digital experiences that respect user privacy.

Professional Experience

Principal Product Line Manager - Remote Universal Electronics Inc. • Apr 2022 – Present
  • Leads global product strategy portfolio serving millions of end-users, including a mobile app rated 4.8/5 on both iOS and Android.
  • Drives onboarding success in the mobile apps and on the web by simplifying setup flows and embedding a self-service support agent.
  • Spearheads a Virtual Agent platform adopted by Tier-1 CE customers to significantly reduce support calls.
  • Aligns firmware, cloud, and mobile roadmaps across US & India to deliver on-time end 2 end releases.
  • Champions privacy-first design; ensures GDPR and EU Data Act compliance while scaling globally.
Global Product Owner — Universal Electronics (UEI) • Apr 2019 – Apr 2022
  • Owned product vision/execution for nevo.ai Assistant, My Nevo, Nevo Butler, and Virtual Agent services.
  • Launched Agentic AI support products, improving customer satisfaction and creating new revenue streams.
  • Expanded smart-home partner integrations through simplified APIs and cross-platform SDKs.
  • Introduced Tier-0 conversational support, reducing handling time for key service providers.
Product Manager — Smart Home Solutions — Universal Electronics (UEI) • Jan 2018 – Apr 2019
  • Drove product roadmaps for wireless sensors, thermostats, gateways, and smart remotes.
  • Introduced Alexa/Google integrations, expanding market coverage.
  • Streamlined IoT platform integrations, reducing partner onboarding time significantly.
Product Marketing Manager — Subscription Broadcasting — Universal Electronics (UEI) • Dec 2016 – Dec 2017
  • Managed go-to-market for EMEAI region, securing operator wins and contributing to YoY sales growth.
Product Manager — Divitel, Apeldoorn • Jul 2015 – Nov 2016
  • Launched OTT Cloud TV & Hospitality TV platforms, growing customer base in the first year.
  • Implemented managed DRM & nPVR services, reducing churn among pay-tv operator clients.
  • Partnered with engineers and stakeholders to bring multiple video technology products to market.
Team Leader Sales Desk International — Divitel • Jan 2014 – Jun 2015
  • Supervised a 12-person sales support team and improved SLA adherence.
Sales Support — Divitel • Jun 2013 – Dec 2013
  • Supported international video delivery projects with accurate technical and commercial documentation.
Sales Representative — KPN, Zwolle • Mar 2013 – Jun 2013
  • Ranked in top tier of regional sales reps, consistently surpassing monthly sales targets.
Other Roles (click to expand)
  • Owner, eBookStudio — Freelance eBook Designer (2012–2013)
  • Floormanager, Preston Palace — Managed 130+ staff at a large entertainment venue (2009–2012)
  • Marketing Intern, NOW-Mobile — Supported Palm Pre/Pixi launch (2008–2009)
  • Marketing Trainee, Palm — Assisted with Treo & LifeDrive launches (2005)

Education

Saxion University of Applied Sciences — Enschede • B.Com. Economics & Marketing (2013)
  • Minor: Change Management • Internship: Palm Benelux • Thesis: NOW-Mobile
  • Summerschool, Entrepreneurship (2012)
OSG Erasmus — Almelo • HAVO (Economics & Society, 2001)

Key Skills

Product Strategy & Roadmaps Customer Focussed AI Conversational Agents IoT, Smart Home & HVAC Cloud Platforms (SaaS, APIs, SDKs) Global Team Leadership Agile / Scrum Data Privacy (GDPR, EU Data Act) Go-to-Market Execution Mobile Onboarding UX Firmware / Cloud / App Alignment

Patents

US20220394348A1 — System and method for using a virtual agent to provide consumer electronic device related technical support • Pending