# Jelm

Jelm is a product practice for connected devices, onboarding, support automation, privacy-first services, and independent technology.

## Canonical URLs
- Home: https://jelm.nl/
- Work: https://jelm.nl/projects/
- Services: https://jelm.nl/services/
- Notes: https://jelm.nl/notes/
- Contact: https://jelm.nl/contact/

## Services
- Product strategy: Clarify what a product should do, who it is for, and how the technical pieces need to line up.
- Connected-device UX: Improve the parts where hardware, firmware, cloud, app, setup, and support meet the user.
- Support automation: Design self-service and AI-assisted support flows that reduce effort without hiding accountability.
- Privacy-first services: Shape products around data minimization, clear consent, and user-respecting defaults.

## Projects
- Thermostat Companion: https://jelm.nl/projects/thermostat-companion/ - A native iOS companion for guided thermostat setup and focused everyday climate control.
- Connected Climate: https://jelm.nl/projects/connected-climate-platform/ - Systems-level product work across a connected climate ecosystem.
- Stratum: https://jelm.nl/projects/stratum/ - A Bitcoin-first Pebble watchface for dense, glanceable signals.
- Brio Builder: https://jelm.nl/projects/brio-builder/ - A family-safe BRIO Builder hub for offline play inspiration.

## Notes
- A portable website with Nostr at the edges: https://jelm.nl/notes/portable-web-nostr-integration/ - How Jelm treats the website as the canonical home while using Nostr and Blossom for identity, syndication, and media durability.

## Nostr
- Jelm: jelm@jelm.nl, npub14klrwxjd2803ddu7cegn0qljlpdas2s3khcdprffe06cwhrrapdqwtgs3l
- Weaver: weaver@jelm.nl, npub1qtgw9qhcvce498fq8mv2ljw29sfy43jrzxe5gsrcr7c3y7s4f0tsl7ydvx

## Nostr and Blossom Plan
- Keep jelm.nl as the canonical web source.
- Publish long-form notes to Nostr as kind 30023 after the web page exists.
- Store event IDs and naddr values in frontmatter when notes or projects are syndicated.
- Use Blossom for durable media mirrors while serving optimized local assets on the website.
- Keep private keys off the hosting provider. Publish from a local signer or remote signer.

## Contact
- Email: hello@jelm.nl